Now seems like the pefect time for Henri Lloyd to relaunch itself. Having lost its popularity with many due to mass production and over saturation on the high street, this collaboration with the increasingly popular Oi Polloi has provided Henri Lloyd with the perfect opportunity to tap into a market which has well and truly deserted them.
It's good to see Lloyd returning to their roots of proper sailing inspired gear and ignoring the streetwear stuff that's fallen into the catalogues in recent years and seen their popularity (and product quality) fall dramatically. Both of the two jackets are styles which have been dug up from the extensive Henri Lloyd archive and are styles which Mr. Lloyd originally conceived in the sixties.
The first jacket (and in our humble, the best) is the Viking Smock (pictured above) – an overhead cagoule made from the "Bri-Nylon" fabric. The attention to detail on this jacket is nothing short of fantastic with features including drawstrings (at the hood, waist and hem), a large and Kangaroo pouch pocket on the jacket's front and two smaller, handy pockets below it. These are available in four colours – orange, royal blue (the pick of the bunch), yellow and white.
The other jacket available is the Consort Round the World Jacket (pictured above), which itself is a reproduction of an earlier collaboration between Henri Lloyd and renowned Italian designer Olmes Carretti. Though not quite to our tastes (the logo's a tad loud), there is no doubting this is another quality design. These are available in both navy and sky blue.
You only have to look at the recent craze for fisherman's inspired cagoules and jackets to understand that these jackets are going to fly off the shelves of Manchester's finest store. The price of these jackets isn't astronomical either. In fact we'd hazard a guess that these may well fetch a price on a certain online auction site which is equal to or higher than their original retail cost. Available now from Oi Polloi.
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