Put together by Neil Bedford (who has also worked with the likes of Heritage Research) and modelled by John Brown of Oi Polloi, Penfield's Fall / Winter lookbook entitled "A Longmeadow Morning" shows off their roots well as an outdoors brand. Not only this, but it also provides an indication of where the brand seems to be headed.
This isn't just a cool collection of images though. The lookbook manages to showcase some of Penfield's best designs this season. All the usual suspects are in here in one form or another – down jackets, flannel shirts and mountain parkas are all included. There's even a plaid shirt (second image) which is the result of a collaboration with Gitman Bros.
If the collection is as good as the lookbook then we are in for a treat. Check it out yourself at the Penfield website.
Art Direction: Andy Bird
Photography: Neil Bedford
Styling and Creative Production: Glenn Kitson
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