Tuesday 17 August 2010

Albam: Autumn/Winter 2010 Preview

Albam is one of those brands that is ticking all the boxes for me at present. It's understated, great quality, (relatively) reasonably priced and boy, does it look good. What's even better is that it is still relatively under exposed and there are very few stockists at present. I picked up a pair of their selvedge denims for my old man (dead generous, I am) and they, like the majority of their stuff, look and feel great.

Established in 2007, it's fair to say that to many people a lot of Albam's offerings may appear to be a little plain and perhaps even boring upon first glance but once you begin to notice the details and philosophy behind the brand then it's fair to say their simple and classic designs are some of the best coming out of the UK at the minute.

For this winter they are pursuing a "cleaner aesthetic" as well as looking to develop their use of fabrics. Each piece will see a limited release (of 100) and this only adds to the appeal for me. The knitwear, as is most often the case with Albam, looks spot on while the jackets also appear to hit the spot.

I'd imagine that much of this collection will be manufactured in Great Britain where possible.

Below are some photos they've released to whet our appetites.







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